The Stern Effect?

The Seattle P-I reports on an unforeseen trend in presidential politics: the Howard Stern effect. Turns out that the morning radio shock jock, who has a huge corner on the male 20-50 year old market, also has a more politically significant demographic - 4% of the people who are likely to vote are swing voters who listen to Howard Stern. And Howard Stern has been using a good chunk of his air time blasting George W. Bush and promoting John Kerry.

Stern's undecided fans appear to give his views credence... it seems they consider him a "straight shooter." In a close election, capture an additional 3-4% of the vote could make all the difference. Will Howard Stern crown John Kerry as he did Arnold Schwarzenegger and Rudy Giuliani? Stay tuned.